What does it include?
Competitive analysis helps entrepreneurs understand the search volume for their services/products in the market, their competition, and their company's position.
Digital Properties
Complete review of digital properties: Website, Social Media, profiles on other platforms that count for SEO
Search Volume
We review the search volume for the keywords: Services and/or products you sell, at the local, state, or national level. To understand the market size.
Search Display
Visualization of searches at the national, international or local level and competition.
Competitive Position
Competitive position in organic search and pages.
Website Quality
Website programming quality study from Google's point of view (includes quality visualization of 3 competitors).
SEO studies
SEO study of 10 keywords (Google Partner Platform) for review of organic position and competition.
Visitor Volume
Volume of visitors to your website and visitors to your competitors' websites in the last month.
Competition Pages
Review of competitor pages' CRO, traffic volume and bounce rate.
CRO Conversion Rate Optimization
Website review and optimization recommendations (CRO Conversion Rate Optimization).
Website Menu
Suggestions for the website menu, based on the buyer persona and CRO.
Buyer Persona Review
Review and suggestion of the Buyer Personas (Audience Types) to which your services/products are directed
Social networks
Social Media Review and Strategy.
How does it work?
1. Evaluation Meeting: 30 minutes
With the Director/Owner or the Sales-Marketing or Commercialization positions of the company.
2. Development of the Competitive Analysis Study:
The estimated time to obtain the study is 5 business days.
3. Presentation of the Competitive Analysis:
The Study will be presented via video call lasting 60 minutes.
4. Deliverables and Proposal:
The proposal and work plan are presented.
Payment/Contract: Delivery of Competitive Analysis in PDF and Online.
SCHEDULE YOUR ASSESSMENT
87%
87% of companies say their markets have become more competitive in the last 3 years.
80%
80% of companies have at least one part-time employee working on their competitive strategies.
91%
91% of companies see quantitative results from the strategies adopted based on their competitive analysis.
Related Articles
What Is a Competitive Analysis with Artificial Intelligence?
How to Know If Your Competition Is Beating You on Social Media and Google
How Much Does a Digital Marketing Competitive Analysis Cost in Mexico?
Common Mistakes When Doing a Competitive Analysis Without AI
What Results and Metrics a Competitive Analysis with AI Gives You

Juan Carlos Elías
AI and Digital Marketing Consultant — 150 Competitive Analyses, specializing in artificial intelligence applied to sales.
MARKETING PARTNER IN MEXICO
WSI is the world's largest network of digital marketing consultants, with more than 200 experts in 80 countries and the award for best digital agency 2025.
Juan Carlos Elías has operated the agency WSI Plokus since 2018. He has implemented AI and digital marketing strategies in more than 80 companies in Mexico, the USA, and Europe, focusing on sales automation and lead generation.
What does competitive analysis with AI include?
We analyze keywords, organic search engine ranking, content strategy, and digital presence of your direct competitors. We deliver an executive report with findings and concrete opportunities for your business.
How long does competitive analysis take?
The analysis takes between 3 and 5 business days. We present it in a 60-minute session where we explain each finding and the recommended actions to outperform your competition.
Do I only pay if I subscribe to the marketing service?
That's right. Competitive analysis is free if you purchase any of our digital marketing services. If you choose not to purchase it, you can acquire it separately as an independent service.




































